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Is Quiksilver Still a Company? The Surprising Answer 🌊
Yes—Quiksilver is still an active surf brand, but it isn’t the same independent company it used to be. The brand now sits within Authentic Brands Group’s portfolio, while regional partners and retailers may handle its products and stores.
That distinction explains the confusing headlines: Quiksilver’s former parent companies and some retail operators have gone through bankruptcy and restructuring, but the brand itself has continued. Quiksilver began in Torquay, Australia, in the late 1960s, making surfwear for people who’d rather paddle out than stay dry.
Key Takeaways
- Quiksilver still exists as a surf and lifestyle brand.
- Authentic Brands Group acquired Boardriders and its brand portfolio in 2023, including Quiksilver.
- The original Quiksilver company is not the same independent business it once was. It went through major restructuring and later operated under Boardriders.
- U.S. store closures don’t mean Quiksilver disappeared worldwide. Retail availability varies by country, seller, and product category.
- For current products, check Quiksilver’s official regional website or a reputable retailer.
Table of Contents
- ⚡ Quick Tips and Facts: Is Quiksilver Still a Company?
- 🏄 The Short Answer: Quiksilver Is Still a Surf Brand
- 📜 Quiksilver’s History: From Australian Surfboards to a Global Brand
- How Quiksilver Started
- How the Brand Grew Beyond Surfing
- 🏢 Who Owns Quiksilver Now?
- From Quiksilver, Inc. to Boardriders
- The Authentic Brands Group Acquisition
- day-to-day-business”>What “Brand Owner” Means for Quiksilver’s Day-to-Day Business
- 📉 What Happened to Quiksilver’s Former Parent Company?
- The 2015 Bankruptcy and Company Restructuring
- The 2023 Boardriders Chapter 11 Filing
- Why Bankruptcy Headlines Don’t Automatically Mean the Brand Disappeared
- 🛍️ Is Quiksilver Still Selling Clothes and Surf Gear?
- Boardshorts, Wetsuits, Surfwear, and Snow Apparel
- Where to Buy Quiksilver Products
- How to Check Whether a Quiksilver Website or Shop Is Official
- 🌍 Is Quiksilver Still Available in the United States and Other Countries?
- Why Availability Can Differ by Country
- What Store Closures or Website Changes Can—and Can’t—Tell You
- 🏂 Is Quiksilver Still a Surf and Snowboarding Brand?
- Quiksilver’s Connection to Surf Culture
- Quiksilver, Roxy, and the Wider Boardriders Brand Family
- ❓ Common Questions About Quiksilver’s Company Status
- Did Quiksilver Go Out of Business?
- Is Quiksilver the Same Company It Used to Be?
- Does Quiksilver Still Make New Products?
- Is Quiksilver a Reliable Brand to Buy From?
- 🔎 How to Verify the Latest Quiksilver News
- 🏁 Conclusion
- 🔗 Recommended Links
- 📚 Reference Links
⚡ Quick Tips and Facts: Is Quiksilver Still a Company?
Yes—Quiksilver still exists as an active surf and lifestyle brand. But there’s a useful distinction: the brand is still around; the original publicly traded company, Quiksilver, Inc., is not operating as the same independent company it once was.
If you’re comparing surf labels, our guide to 15 brands like Quiksilver is a useful companion. And if you’ve spotted headlines about bankruptcy or closed stores, keep reading: those refer to changes in the companies and licenses operating the brand, not necessarily the disappearance of the Quiksilver name.
| Question | Short answer |
|---|---|
| Is Quiksilver still a company? | Quiksilver remains an active brand, though its ownership and regional operators have changed. |
| Who owns the Quiksilver brand? | Authentic Brands Group (ABG) acquired Boardriders and its brand portfolio in 2023. |
| Did Quiksilver go out of business? | The original corporate entity went through major restructuring. The brand itself continues. |
| Are Quiksilver products still sold? | Yes. Availability depends on the country, retailer, and product category. |
| Why did some U.S. stores close? | The U.S. retail operator, Liberated Brands, filed for bankruptcy in 2025 and its remaining stores closed. |
| What does that mean for shoppers? | Check the current official regional site and established retailers; store closures do not, by themselves, prove that a brand has ended. |
Quick shopper checklist:
- ✅ Look for the official Quiksilver website or a trusted retailer.
- ✅ Check the seller, returns policy, and country-specific product information before ordering.
- ❌ Don’t assume every Quiksilver shop or website is operated directly by the brand owner.
- ❌ Don’t confuse the U.S. closure of a retail operator with the end of Quiksilver worldwide.
Quiksilver’s own online store presents the label as an active apparel and gear brand, with categories for surf and other outdoor activities. That’s good evidence that products are being marketed, but it doesn’t answer the corporate-history question on its own. To understand the difference, we need to rewind to the beginning.
🏄 The Short Answer: Quiksilver Is Still a Surf Brand
Quiksilver is still a surf-inspired clothing and gear brand, but it is no longer the same independent public company many longtime fans remember. Ownership, regional licensing, retail operations, and distribution have shifted over the years.
Think of it like a well-known surf break with a new crew running the beach café: the name and familiar setting may remain, even as the company behind the counter changes.
Today, Quiksilver products are sold through brand websites and retailers, with availability varying by region. Its offerings have included boardshorts, wetsuits, rash guards, snow apparel, casual clothing, footwear, hats, and accessories. Its current U.S. website presents the brand as active in apparel and gear. For more on how established labels evolve, browse our Surf Brand Guides.
The central distinction is:
- Brand: Quiksilver—the name, logo, designs, and associated intellectual property.
- Company: The legal and operating businesses that own, license, manufacture, distribute, or sell products using that brand.
- Retailer or license: A separate business that may operate stores or sell products in a particular country or category.
That distinction explains why one part of the business can close while the brand continues elsewhere. But how did a surf label become a global name in the first place?
📜 Quiksilver’s History: From Australian Surfboards to a Global Brand
How Quiksilver Started
Quiksilver’s roots are in Torquay, Victoria, Australia, a coastal town with a serious surfing culture. The brand’s official heritage story and corporate histories trace its beginnings to the late 1960s and early 1970s, when founders Alan Green and John Law began making surf clothing.
Accounts sometimes describe different dates because they distinguish between the founders’ early manufacturing work and the launch of the Quiksilver label. The commonly cited story is that the business began in 1969, while the Quiksilver name and first boardshorts followed in the early 1970s. Those dates aren’t necessarily contradictory: starting a workshop and launching a named product brand are different milestones.
A surfer’s perspective helps explain the appeal. Traditional swimwear could be uncomfortable and poorly suited to paddling, wiping out, and spending long hours in salt water. Quiksilver helped make boardshorts designed around surfing movement a defining part of surfwear.
How the Brand Grew Beyond Surfing
Quiksilver expanded from boardshorts into T-shirts, outerwear, snow apparel, footwear, and accessories. It also grew through regional licensing and acquisitions, becoming far larger than its original surfwear business.
The company’s history is sometimes told as a classic surf-to-global-retail success story, but the growth brought trade-offs. Greater reach meant more customers could find Quiksilver in department stores and specialist shops. At the same time, managing more brands, markets, and product categories added complexity.
A historical video about Quiksilver’s rise describes the early founders’ focus on making a living from surfing, then follows the brand’s expansion into a much bigger business. The video is a helpful narrative perspective, but dates and financial claims should be checked against company filings and reputable reporting rather than treated as definitive on their own. You can revisit that perspective at #featured-video.
For more surfwear history and culture, see our Surf Fashion and Surf Lifestyle guides.
🏢 Who Owns Quiksilver Now?
From Quiksilver, Inc. to Boardriders
Quiksilver’s corporate story includes multiple restructurings. After serious financial difficulties, the company filed for Chapter 11 bankruptcy protection in 2015 and later emerged under the Boardriders name. Boardriders became the parent company of Quiksilver and several other action-sports brands.
That means the old corporate identity and the consumer-facing brand aren’t interchangeable. Quiksilver, Inc. was a company; Quiksilver is also a brand that can continue under different ownership.
The Authentic Brands Group Acquisition
In 2023, Authentic Brands Group (ABG) announced its acquisition of Boardriders and its portfolio of brands. The deal brought Quiksilver under ABG’s brand-ownership structure. ABG’s company announcement is a primary source for the transaction.
ABG’s model commonly involves licensing brands to operating partners. This allows a brand owner to hold and manage intellectual property while other companies handle particular product categories, markets, or retail operations.
| Business role | What it generally does |
|---|---|
| Brand owner | Holds or manages the brand’s intellectual property and licensing strategy. |
| License | Produces, markets, or distributes products under agreed terms in a market or category. |
| Retail operator | Runs physical stores or e-commerce operations. |
| Retail partner | Sells products made available through wholesale or distribution arrangements. |
What “Brand Owner” Means for Quiksilver’s Day-to-Day Business
Brand ownership does not guarantee that every store, product category, or country will be managed by one company. One partner may handle men’s apparel in a market, while another operates women’s apparel or regional retail.
That’s why shoppers can see different websites, product ranges, or store availability across countries without the Quiksilver brand having vanished. For current product availability, start with the official Quiksilver site and verify that the retailer ships to your location.
📉 What Happened to Quiksilver’s Former Parent Company?
The 2015 Bankruptcy and Company Restructuring
Quiksilver’s 2015 Chapter 11 filing was a major corporate restructuring, not announcement that all Quiksilver products would immediately disappear. Chapter 11 is a U.S. process that can let a company reorganize its debts and business while continuing operations. The U.S. Courts’ overview of bankruptcy explains the distinction between reorganization and liquidation.
The company later emerged as Boardriders, keeping the Quiksilver brand in operation. The financial troubles reflected a combination of business pressures, including debt and the challenges of managing a large, multi-brand portfolio. It’s easy to reduce the story to “too many acquisitions,” but corporate decline usually has more than one cause; analysts should weigh business filings and credible reporting over a single anecdote.
The 2023 Boardriders Chapter 11 Filing
Boardriders also went through bankruptcy-related restructuring in 2023 as part of the transaction process that led to ABG’s acquisition. A parent company filing, transaction, or restructuring does not automatically mean every brand in its portfolio stops operating.
This is where headlines can get confusing. A story may focus on the parent company’s debts or court proceedings, while shoppers are asking whether they can still buy boardshorts. Those are related questions, but they are not the same question.
Why Bankruptcy Headlines Don’t Automatically Mean the Brand Disappeared
A bankruptcy filing is about a legal business entity and its financial obligations. A brand name and its intellectual property may continue under a new owner or license.
The clearest way to read a headline is to ask:
- Which entity filed? The brand, its parent, a license, or a store operator?
- What kind of proceeding was filed? Reorganization and liquidation have different implications.
- What happened to the brand rights? A filing does not necessarily transfer or terminate ownership.
- Are products still being sold? Check current official channels and established retailers.
This distinction became especially important again after the 2025 U.S. store closures.
🛍️ Is Quiksilver Still Selling Clothes and Surf Gear?
Boardshorts, Wetsuits, Surfwear, and Snow Apparel
Quiksilver remains associated with surf and boardsports apparel. Product selection changes by region and season, but may include:
- Boardshorts for surfing, swimming, and beach wear.
- Rash guards and surf tees for sun coverage and water sessions.
- Wetsuits and related equipment, where offered through regional channels.
- Snow jackets and pants linked to the brand’s boardsports heritage.
- Casual clothing, including T-shirts, shirts, hoodies, and shorts.
- Accessories, such as hats, bags, wallets, and footwear.
For gear advice that looks beyond clothing, visit our Surf Gear section. The best choice still depends on your conditions: a boardshort that feels great on a warm beach isn’t a substitute for a properly fitted wetsuit in cold water.
Where to Buy Quiksilver Products
Start with the official Quiksilver website, then check reputable retailers in your country. U.S. shoppers may find Quiksilver products through major retailers such as Macy’s, Tillys, Zumiez, and Amazon. Inventory changes, so confirm that the listing is current and that the seller is clearly identified.
Before ordering:
- Check the product category, size chart, and country-specific fit details.
- Review the seller name and whether the item is new, used, or marketplace-listed.
- Confirm shipping, returns, and warranty terms.
- Look closely at product photos and labels if buying from a resale marketplace.
- For technical gear, verify the exact model and intended conditions.
We’ve seen the same basic surf-shop trap more than once: someone buys a rash guard thinking it’s a wetsuit substitute, then meets cold water and learns that optimism isn’t insulation. Match the gear to the session.
How to Check Whether a Quiksilver Website or Shop Is Official
A familiar logo is not proof that a site is an official Quiksilver store. Before paying, check:
- The URL and whether the site is linked from the official regional brand page.
- Clear company contact details and a real returns policy.
- Consistent product descriptions, sizing, and shipping terms.
- Whether checkout uses secure, standard payment methods.
- Whether the listing identifies the seller on a marketplace.
For concerns about online shopping or suspected scams, the U.S. Federal Trade Commission’s online-shopping guidance offers practical consumer advice. If an offer looks strangely cheap and the site has no meaningful contact information, paddle away.
🌍 Is Quiksilver Still Available in the United States and Other Countries?
Why Availability Can Differ by Country
Yes, Quiksilver products remain available, but where and how you can buy them depends on regional operators, license agreements, retailers, and inventory. The brand’s availability is not necessarily uniform across countries or product categories.
A U.S. customer may see a different range from a shopper in Europe or Australia. That doesn’t automatically indicate that one site is fake or that the brand has stopped operating. It may simply reflect regional distribution and licensing.
What Store Closures or Website Changes Can—and Can’t—Tell You
In 2025, Liberated Brands, a U.S. retail license operating Quiksilver and other apparel stores, filed for Chapter 11 and its remaining U.S. stores closed. Contemporary reporting and the company’s court filings concern the operator and its stores—not the transfer or cancellation of Quiksilver’s worldwide brand rights.
What store closures can tell you: a particular retailer or license stopped operating those locations.
What they don’t prove by themselves: that Quiksilver no longer exists, that all products stopped being made, or that every country has lost access to the brand.
The official Quiksilver website and established retailers are more useful for checking present-day product availability than a years-old store directory. That resolves the apparent contradiction: the U.S. retail footprint shrank sharply, but the Quiksilver brand continued through other channels and regional arrangements.
🏂 Is Quiksilver Still a Surf and Snowboarding Brand?
Quiksilver’s Connection to Surf Culture
Yes. Surfing remains central to Quiksilver’s identity, even as the company’s product offering has expanded. The brand’s history, boardshorts, surfwear, and long-standing association with boardsports distinguish it from general fashion labels.
Brand identity and personal product preference are different things, though. Some surfers value Quiksilver’s familiar surf styling and broad range; others prefer specialist labels with narrower product lines or locally rooted designs. For a wider comparison, our Surf Brand Guides cover other names in the lineup.
Quiksilver, Roxy, and the Wider Boardriders Brand Family
Quiksilver has long been connected to a wider boardsports portfolio that has included Roxy, DC Shoes, Billabong, Element, RVCA, and other labels at different times. Ownership and operating arrangements can change, so a brand being part of the historical Boardriders family does not necessarily mean every label has the same current operator.
For shoppers, the practical takeaway is simple: check the brand’s own regional site for product details, and don’t assume that every brand in a past corporate portfolio shares the same store network or customer-service team today.
❓ Common Questions About Quiksilver’s Company Status
Did Quiksilver Go Out of Business?
No, not as a consumer brand. Quiksilver went through serious corporate restructuring, and the company that originally built its global business is not the same independent company it once was. But Quiksilver products continue to be marketed and sold.
Is Quiksilver the Same Company It Used to Be?
No. The brand has passed through restructuring, a parent-company change, and licensing arrangements. The Quiksilver name survives, but the businesses that own, operate, and sell it have changed.
Does Quiksilver Still Make New Products?
Quiksilver continues to market current apparel and gear through its brand channels and retail partners. Product range and availability vary by market. Check the official website or a retailer’s current listings for season-specific collections.
Is Quiksilver a Reliable Brand to Buy From?
The brand’s history does not guarantee that every product will suit every surfer or that every online seller is trustworthy. Check the product specifications, fit, materials, return policy, and seller identity. For technical equipment, choose according to your local water temperature and conditions rather than the logo alone.
Can you buy authentic Quicksilver surf gear online?
Yes. Buy through the official Quiksilver website or a reputable retailer, and confirm the seller and return policy. The official spelling is Quiksilver, with one “c.”
How does Quiksilver compare to other surf brands ?
Quiksilver is a large, established surf-inspired brand with broad apparel and boardsports recognition. Smaller surf companies may offer a more specialist or local feel, while other major labels may have broader retail distribution or different fits. Compare the actual garment, intended use, materials, and return terms—not just the logo. Our guide to brands like Quiksilver is a useful starting point.
Is Quiksilver still popular among surfers today?
Quiksilver remains recognizable and available, but popularity varies by age group, region, and surf community. Brand recognition is not the same as a current market-share ranking, and we wouldn’t treat anecdotal social posts as a reliable popularity statistic.
What happened to Quiksilver after its bankruptcy filing?
After its 2015 filing, the company restructured and later operated under the Boardriders name. Boardriders was acquired by Authentic Brands Group in 2023. Later regional retail difficulties, including the 2025 Liberated Brands closures in the United States, affected stores and operations rather than automatically ending the global brand.
Where is Quiksilver headquartered now?
There isn’t one simple answer for every Quiksilver operation. The brand owner, regional licenses, product teams, and retailers can be based in different places. Quiksilver began in Torquay, Australia, while ABG is headquartered in New York. For a particular country’s customer service or corporate contact, use the current official regional website.
Is Quiksilver still manufacturing surf apparel?
Quiksilver continues to market surf apparel, including boardshorts and other surf-inspired clothing. Brand owners commonly work with manufacturers and licenses, so “Quiksilver makes” does not necessarily mean every garment is sewn in a Quiksilver-owned factory. Check the product label and details for the country of manufacture and materials.
Are Quiksilver’s surf products still widely available in surf shops?
Availability varies. Some surf shops and larger retailers stock Quiksilver, while local selection can shift as stores change suppliers or close. Check a nearby shop’s current inventory before making a trip.
Has Quiksilver’s product line changed since its restructuring?
The brand has offered more than core surfwear for decades, including casual clothing and snow-related apparel. Product mix can change with region, season, license, and retail strategy. The current catalog is a better guide to what is available now than old company profiles.
What is the current status of Quiksilver’s sponsorship of surf competitions?
Sponsorships change over time, and there isn’t one permanent answer that covers every competition or region. Check announcements from the event organizer and Quiksilver’s official channels for current sponsorship details. Historical sponsorship should not be mistaken for a current partnership.
Are there any other surf companies that have acquired Quiksilver’s assets?
Authentic Brands Group acquired Boardriders and its portfolio in 2023. Later business changes have also involved regional licenses and retail operators. A store operator’s bankruptcy is not the same as another surf company acquiring Quiksilver’s worldwide intellectual property. For details, consult ABG’s acquisition announcement and official company statements.
How has Quiksilver’s surf team changed over the years?
Like other major surf brands, Quiksilver’s athlete relationships have changed over time as surfers retire, switch sponsors, or sign new deals. For current team information, check the brand’s latest official athlete or news pages; old sponsorship lists are historical snapshots, not reliable current rosters.
Can I still buy Quiksilver surf gear online or in stores?
Yes. Start with the official Quiksilver site and established retailers. Physical-store access depends on your location, especially after the 2025 closures of Liberated Brands-operated U.S. stores.
Are Quiksilver wetsuits still made with high-quality materials?
Quality depends on the specific model, materials, seams, construction, fit, and intended water temperature. Don’t assume every wetsuit in a brand’s range has the same specification. Check the product’s thickness, seam construction, stretch panels, care instructions, and current warranty information before buying.
Did Quiksilver go out of business in the US?
Quiksilver did not simply disappear from the U.S. The closure of Liberated Brands-operated stores reduced the brand’s U.S. physical retail presence, but products may still be available through online channels and other retailers. Store access and product supply are separate issues.
What brands are similar to Quiksilver for surf apparel?
Depending on what you’re shopping for, alternatives include Billabong, Rip Curl, O’Neill, Roxy, RVCA, Hurley, and Vissla. Each has a different mix of surf heritage, casual style, technical gear, and fit. Compare current products rather than assuming two brands’ boardshorts or wetsuits will perform identically.
Who owns Quiksilver surf company now?
Authentic Brands Group owns the Quiksilver brand as part of its brand portfolio, while regional partners and licenses may manage specific products or markets. Ownership and day-to-day retail operations are not necessarily handled by the same company.
Is Quiksilver still a popular surf brand?
Quiksilver remains a well-known surf brand with active product offerings, but “popular” depends on what you mean: sales, recognition, team presence, or local surf-shop demand. Those measures can differ, and current, comparable market-share data is not publicly available for every region.
🔎 How to Verify the Latest Quiksilver News
When a headline claims Quiksilver is “closed,” “sold,” or “bankrupt,” use this quick fact-check:
- Read the headline carefully. Identify the company named, not just the familiar brand mentioned.
- Find the primary source. Look for a court filing, official company announcement, or regulator record.
- Check the date. Older stories can resurface when a new store closure or ownership change occurs.
- Separate brand rights from retail operations. A license may close while the brand continues under different partners.
- Confirm actual product availability. Check the official regional site and reputable retailers.
- Treat social posts as clues, not proof. A Facebook thread may raise a question, but it may not provide independently verifiable information.
For example, the Facebook post titled “Is Quicksilver Radio still in business?” concerns Quicksilver Radio, not the surfwear brand Quiksilver. The linked page requires Facebook access and does not provide enough visible information to verify the radio business’s status. Similar name, different wave.
