Who Owns Quiksilver Brand? [2023]

If you're a fan of surfing and the surf industry, you've probably come across the iconic Quiksilver brand. Quiksilver is known for its high-quality surfwear and accessories, catering to the needs of both professional surfers and casual beachgoers. But have you ever wondered who owns the Quiksilver brand? In this article, we'll dive deep into the ownership of Quiksilver, exploring its history, brand image, and the company that currently owns it.

Quick Answer
Quick Tips and Facts
Quiksilver: A Brief History
Brand Image
Boardriders: The Current Owner
FAQ
Conclusion
Useful Links
Reference Links

Quick Answer

Quiksilver is currently owned by Boardriders, Inc., a global action sports and lifestyle company. Boardriders acquired Quiksilver in 2017 after it emerged from bankruptcy. Check price on Amazon

Quick Tips and Facts

Quiksilver is a well-known surfwear brand that offers a wide range of products, including boardshorts, wetsuits, apparel, and accessories.
The brand was founded in 1969 by Alan Green and John Law in Torquay, Australia.
Quiksilver is known for sponsoring professional surfers and hosting major surfing events around the world.
Boardriders, Inc. is the parent company of several well-known surf brands, including Quiksilver, Roxy, and DC Shoes.

Quiksilver: A Brief History

Quiksilver was born in 1969 in Torquay, Australia, when Alan Green and John Law started making boardshorts in their garage. The brand quickly gained popularity among surfers for its innovative designs and high-quality materials. In the 1970s, Quiksilver expanded its product line to include wetsuits, apparel, and accessories, solidifying its position as a leading surfwear brand.

Over the years, Quiksilver continued to grow and establish itself as a global brand. It sponsored numerous professional surfers, including legendary athletes like Kelly Slater and Tony Hawk. Quiksilver also organized major surfing events, such as the Quiksilver Pro France and the Quiksilver in Memory of Eddie Aikau.

Brand Image

Quiksilver has always been associated with the laid-back and adventurous lifestyle of surfers. The brand's logo, featuring a mountain and a wave, represents the connection between the mountains and the ocean, capturing the essence of outdoor sports. Quiksilver's products are known for their durability, functionality, and stylish designs, making them popular among surfers and outdoor enthusiasts worldwide.

Boardriders: The Current Owner

In 2017, Quiksilver faced financial difficulties and filed for bankruptcy. As a result, the brand was acquired by Boardriders, Inc., a global action sports and lifestyle company. Boardriders, Inc. is the parent company of several well-known surf brands, including Quiksilver, Roxy, and DC Shoes.

Boardriders, Inc. has a rich history in the surf industry and is committed to preserving the legacy of the brands it owns. The company continues to innovate and produce high-quality surfwear and accessories under the Quiksilver name. With its global reach and extensive distribution network, Boardriders ensures that Quiksilver products are available to surfers and outdoor enthusiasts around the world.

FAQ

What happened to Quiksilver brand?

Quiksilver faced financial difficulties and filed for bankruptcy in 2015. However, the brand was acquired by Boardriders, Inc. in 2017 and continues to operate under its ownership. Quiksilver remains a prominent player in the surfwear industry, offering a wide range of products for surfers and outdoor enthusiasts.

Is Roxy and Quiksilver the same company?

Roxy is a sister brand of Quiksilver and both are owned by Boardriders, Inc. While Quiksilver primarily caters to men's surfwear, Roxy focuses on women's surfwear and lifestyle products. Both brands share a similar brand image and are well-regarded in the surf industry.

What brands are owned by Boardriders?

Boardriders, Inc. owns several well-known surf brands, including Quiksilver, Roxy, and DC Shoes. These brands offer a wide range of surfwear, apparel, and accessories, catering to the needs of surfers and outdoor enthusiasts.

Who bought out Billabong?

Boardriders, Inc. also acquired Billabong, another prominent surfwear brand, in 2018. The acquisition brought together two industry leaders and created one of the largest action sports and lifestyle companies in the world.

Conclusion

Quiksilver, a renowned surfwear brand, is currently owned by Boardriders, Inc. The brand's rich history, commitment to quality, and association with the surfing lifestyle have made it a favorite among surfers and outdoor enthusiasts worldwide. Under the ownership of Boardriders, Quiksilver continues to thrive and deliver innovative products for the surfing community.